#HOW TO FIND PEOPLE YOU FOLLOW ON AMAZON MOVIE#

Switching to “tweets + replies” on most Amazon Twitter accounts leads to a flurry of public customer service responses to customer’s positive and negative experiences with the brand.Īlongside the predominant B2C aspect of their business, Amazon also have a clear grip on the B2B.

#HOW TO FIND PEOPLE YOU FOLLOW ON AMAZON MOVIE#

This recent example shares a clip from the new movie Without Remorse, with a playful, funny caption to engage readers.Īmazon’s use of Twitter showcases the use of social media as not only a marketing tool but an important step in customer service and e-commerce. The Prime Video UK Facebook page primarily posts video content, including teasers for upcoming movies and shows. Much like the central account, these are used to draw attention to relevant products and offers to increase intrigue, drive engagement through reach, and ultimately gain sales. Often these are optimised to coincide with relevant events and holidays, providing enticing and valuable content for their customers.Īmazon also has specific Facebook accounts related to their products, such as Prime Video and Amazon Kindle. How Amazon Use FacebookĪmazon’s primary Facebook account is mostly used to market their products, highlight deals, run competitions, share community content, and share important posts. Phew, that’s a lot of followers! Just from the verified accounts chosen above, that’s almost 100 million followers across all channels. TikTok: Amazon 149.7k followers Amazon Prime Video 4.9m followers. Pinterest: Amazon 115.3k followers Amazon Fashion 63.5k followers Amazon Handmade 4.2k followers Amazon Home 2.4k followers Amazon Books 785k followers.

YouTube: Amazon 477k subscribers Amazon Prime Video 988k subscribers Amazon Music 132k subscribers Prime Video Kids 55k subscribers Amazon Studios 94k subscribers Amazon Web Services 487k subscribers Audible (Amazon-owned) 65k subscribers IMDb (Amazon-owned) 335k subscribers & more. LinkedIn: Amazon 19.1m followers Amazon Web Services 5.6m followers Amazon Advertising 117k followers & more. Instagram: Amazon 3.1m followers Amazon Influencer Program 487k followers Amazon Prime Video (US/global) 1.7m followers Prime Video UK 178k followers Amazon UK 43.4k followers Amazon Music (US/global) 638k followers & more. Twitter: Amazon 3.6m followers Prime Video 1.8m followers Amazon Web Services 1.8m followers Amazon Music 1.9m followers Amazon Help 387.7k followers & more. With a central branded account and verified accounts for each of their branches, including Amazon Music, Amazon Prime Video and Amazon Web Services, they utilise social media to its fullest potential as both a marketing and customer service tool.įacebook: 29m likes Prime Video UK 15m likes .uk 5.6m likes Amazon Kindle 3.9m likes Amazon Fashion 3.2m likes Amazon Web Services 675k likes & more. Amazon’s Social Media FollowingĪs the world’s largest online retailer, it’s fair to say that Amazon has a clear and decisive grip on the ins and outs of the Digital Marketplace, and that expert knowledge is perfectly evident in their Social Media efforts. As you can imagine, this is a topic of contention for many people. As of 2020, Amazon is worth over $1.5 trillion, with founder Jeff Bezos “ first person to ever be worth more than $200 billion.” While unfortunately many smaller businesses suffered during the Covid-19 pandemic, Amazon – being the giant it is – turned an even bigger profit during 2020. Growing from just acting as a marketplace, they’ve become a prominent producer of consumer electronics, including tablet, smartphone, and smart-home technology.Īmazon first reached a staggering $1 trillion market cap in September 2018, dipping below and back up over 2019. has grown to become a market leader in electronic commerce, diversifying into several areas including technology, software, music, film, apparel and homeware.Īlongside being the world’s biggest provider of Cloud Infrastructure ( AWS), they have expanded the business into several areas.

Alongside being the first name in online retailing, they understand the effect that a solid social media strategy can have – and have a clear understanding of who their audience is.īased in the United States and originally started as an online bookstore back in 1994, Amazon Inc. Social Media Case Study: How Do Amazon Use It?Īmazon is the e-commerce company that everyone knows about.

How to find people you follow on amazon